MoviePass caused major shifts in the movie industry when they lowered their monthly unlimited movie pass from $30/month down to $9.95/month. With a standard movie ticket costing more than $10 in many areas, the biggest question on everybody’s mind was how can it be so cheap? Pricing vs Consumer Behavior The first half of the…read more
There is nothing more tragic than a company with a great product that is hampered by poor user experience. To many companies, user experience is pushed to the end of the development cycle and done at the last minute. This neglect has resulted in the majority of companies dealing with poor user experience. What exactly…read more
One of the most misunderstood fears entrepreneurs and startups have is that investors won’t invest if you outsource your technology development. The truth is much simpler: they’re only reluctant if you give up control over what makes your offering unique.If you are not a technology company but are instead an ideas company supported by technology,…read more
I love meeting people who launch startups. Their energy and ambition inspire me. One of my life’s greatest joys is creating custom technology solutions that drive the uniquely powerful ideas generated by the startup community. Unfortunately, I often hear of startup companies that never get much further than their founder’s kitchen table. This is especially…read more
It can be very challenging and overwhelming to develop technology and software for an early stage startup. Just as it takes a village to raise a child, it takes a diverse spectrum of roles to deliver projects successfully! In my last post, I talked about the Three Software Mistakes that Strangle Startups. Now that you’ve…read more
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